Crafting a digital business case is a critical step in this process, as it outlines the rationale, objectives, and strategies for digital initiatives. However, creating a successful business case involves more than just numbers and projections; it requires a comprehensive understanding of stakeholder needs, which can only be achieved by involving them from the beginning.

You could be a Shakespearean trained PM with a gift for the gab like nobody’s business - but some people carry biases, agendas and unfortunately can be quite hostile and unprofessional, even if you’re putting your best foot forward. There can be a lot of bullying of project and programme professionals, with senior managers yelling, interrupting, accusing and screaming at project professionals.